Friday, October 9, 2015

Bob Dylan & IBM Watson on Language

To my knowledge, Bob Dylan has only appeared in a handful of TV commercials over the decades, including most notably a bizarre ad for Victoria’s Secret back in 2004. Now you can add another to the small list. Last night, IBM debuted a new ad with the iconic singer-songwriter. And this time around, Dylan isn’t peddling bras. Rather, it’s IBM’s cognitive system called “Watson,” which promises to analyze data for corporations in all kinds of interesting ways. Says IBM:...

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